Digital Strategy & Marketing, Copy Writing, Social Media
This project included responsive website development, feature writing and social media strategy for a vineyard in Sonoma's Russian River Valley.
Digital Marketing & Strategy, Product Management
End-to-end product strategy and management, including research, strategy, design, development, go-to-market, product marketing, and roadmap management.
Digital Product Management
Metromix was an initiative to create a national digital brand with local content, marketing and sales. The project included product management, go-to-market execution and affiliate management across top-50 DMAs.